I’m sure you’ve heard of erotica,
“romantic” and of erotica authors making fabulous amounts of money. If
you haven’t, you must be so new to popular fiction you don’t know dick
about it.

Did “don’t know dick about it” make you blink a little? Yes, that was intended to shock you. Erotica is shocking, if you’re new to it. But if you think it’s just pornography with a pretty tag, think again. The quote I just used and others like it are found in erotica, but that’s a tiny glimpse of the big picture. Read on and discover the rest of it, for erotica is different.
A clear definition is difficult. Erotica
has tentacles in a dozen genres. It’s also a genre of its own. It’s not
sufficient to say erotica is a story with explicit sex. Nor is erotica
only about sex, unlike its gutter-cousin, pornography. At its purest,
the new erotic novel is a brilliantly-written story with super-nova sex
that compliments the caliber of the writing, and is fundamental to the
plot and characters. In other words, if you remove the sex, the story
can’t be told.
“Romantica” is used for romance +
erotica, a huge category. But you’ll be hard-pressed to find traditional
romance there. Erotica authors inherently don’t like boundaries —
they’ll throw suspense, mystery, fantasy, science fiction, or paranormal
into the mix. Some of the most popular romantica out there feature
vampires, shape-shifters and elves.
You can head to the other end of the
spectrum and find “big-scale novels in which the women and men are
larger-than-life, the stakes are high, the stories are layered, and the
sexual heat is a few degrees less than the surface of the sun.” (Donald
Maass, Writing the Breakout Novel, Writers Digest Books.)

Unlike pure romances, erotica doesn’t use poetic euphemisms. The story is laced with sexual imagery and language. Sex acts considered taboo in romance can be a feature. The novel is charged with sexual tension.
However, even erotica has a vast range of explicitness, types of sex, and even quantity of sex. Erotica publishers such as Ellora’s Cave , who offer primarily romantica, rank their books according to the amount and type of sex, and the language used.
Similarly, print books (e.g.: the Brava
imprint by Kensington Books) offer degrees of sexuality, but not all
rank their books. As these lines are new and still experimenting, you
may be surprised by what you find …er… between the covers.
How successful is the erotica genre?
Enough so that Ellora’s Cave, an e-publisher of romantic, has gained
recognition by the Romance Writers of America as a legitimate publisher
(which makes them one of the first e-publishers to meet RWA’s stringent
requirements). Dozens of Ellora’s Cave regular writers have moved to
full time fiction writing. A Brava author netted the first one-million
dollar advance in romance writing. Many erotica authors are achieving
break-out status with their novels — they’re reaching very large general
audiences who read the book for story and for whom the sensuality
enhances the reading.
Erotica, to further differentiate it from
pornography, is primarily a woman’s market, and unlike romance, there’s
a bigger percentage of men writing and reading erotica, and male
writers can write under their own names.
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